We aim to make our products easy to access and to give our customers what they are looking for, to ensure they are appropriately covered when unexpected events happen. We apply a multi-brand, multi-product and multi-distribution channel business model to sell to retail customers and businesses. Products can be purchased online, including via PCWs, by phone and indirectly through partners and in our Commercial business, via brokers. Each brand provides products targeted at one or more insurance segment: motor, home, rescue, pet, travel and commercial. By tailoring the mix of distribution channel for each product, we can offer our customers a combination of brands, products and services that best suits their needs.
Download Annual Report & Accounts 2016 PDF
Direct Line Insurance Group plc © 2017
Registered in England & Wales No 02280426. Registered Office: Churchill Court, Westmoreland Road, Bromley, BR1 1DP
Most computers will open PDF documents automatically, but you may need to download Adobe Reader.