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Dividend reinvestment plan

Direct Line Insurance Group plc offers a Dividend reinvestment plan (‘DRIP’) that gives shareholders the opportunity to use their cash dividends to buy Direct Line Insurance Group plc shares in the market.

Easy to use
  • New shares are bought on or after the dividend payment date and added to your holding
  • After your shares are purchased, you’ll receive a share purchase advice and share certificate (unless you hold your shares in uncertificated form in CREST in which case you should consult your CREST sponsor who will be able to take the appropriate action on your behalf)
  • All charges are detailed in the Terms and Conditions of the plan

Download the Dividend reinvestment plan Terms and Conditions
Download the Dividend reinvestment plan Election Form

Easy to apply

You can sign up to the DRIP via the Investor Centre, our registrar’s secure shareholder website at:

If you already use the Investor Centre, please follow these easy steps to elect for the DRIP:

  1. Sign in and click ‘Update my details’
  2. Select ‘Dividend Plans’ and click ‘amend’ to amend your ‘election choices’
  3. Read and agree to the DRIP Terms and Conditions; and
  4. Follow the on-screen instructions.

If you are new to the Investor Centre, please follow these steps to enrol and elect for the DRIP:

  1. Visit
  2. Click on ‘Register’
  3. Input the following information as required:
    • your Shareholder Reference Number (‘SRN’) which is a ten digit number beginning with ‘C’ that appears on your share certificate or other correspondence from us
    • your postcode
    • your email address
  4. Select a user name (ID) and a password
  5. Read and agree to the Terms and Conditions
  6. When you receive your activation code and become a user of the Investor Centre, follow steps 1 – 4 above to elect for the DRIP

If you don’t have access to the internet, you can call 0870 873 5880 to request a DRIP election form.

Where this has been received in a country where the provision of the DRIP would be contrary to local laws or regulations, details of this service should be treated as being for information only.

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